MILLER LITE: CANIMATIONS | We partnered with DDB Chicago to develop a series of nine animations for Miller Lite, for the start of the NFL season.
Featured teams are the Falcons, Ravens, Bills, Cowboys, Packers, Vikings, Steelers, Buccaneers, and the Titans. That's a lot of football!
We used a restricted colour palette to showcase each team’s character with scenes including a pirate swinging from the mast of a ship and a tree exploding into an unkindness of ravens (yes, we looked up the collective noun!).
And this wouldn’t be complete without the wicked sound and music created by our friends over at Soundsmiths.